Natural diamond jewelry brand Juri inaugurated its first retail outlet on Raj Bhavan Road in Hyderabad on October 19, 2026. The launch event was attended by founders Sai Vineeth, Mahesh Chowdary, and Ankush Surana.

The founders stated that Juri aims to establish 25 stores across the country within the next year. This expansion plan includes opening three more outlets in Hyderabad in the coming three months.

Juri plans to launch its second store in Kompally before Diwali, further strengthening its presence in the city. This move is part of their broader strategy to reach more customers.

The brand offers lightweight and contemporary designs suitable for office wear, parties, and daily lifestyles. These jewelry pieces are available in a price range of Rs. 10,000 to Rs. 5 lakh.

The founders mentioned that these designs, branded as 'Everyday Luxury,' are specifically created for young people. This collection caters to modern aesthetic preferences and daily wearability.

As part of its nationwide expansion, Juri will soon open stores in other cities. This strategic growth is expected to enhance the brand's market reach and customer base.